What You'll Learn In Today's Episode:

• When creating content in response to a question, it should be answered as if directed to the client.
• Putting in the reps will help you create content that you can share.
• You need to schedule your content creation time just as you would anything else.
• Find others who can be objective about your content.
• Eventually, you will need to come out of your comfort zone to publish content.

Creating content is easy, right? You hit record or start typing, and then it’s magic! What typically happens is you forget your ABCs as soon as you hit that record button, or the words just don’t flow when you need them to. In today’s episode, Matt and Micah talk through how the process of creating content, like most things, requires being intentional and putting in the reps.

Ideas Worth Sharing: